Are timepieces the new neckpieces? If Rihanna, Taylor Swift, Emma Chamberlain, and Tyla are setting the trend, then absolutely! The watch choker trend is taking over, with jewelry brands like Cartier and Jacob & Co. blending watches and necklaces in ways we’ve never seen before. Keep reading to see how these celebrities wear watches as jewelry and redefine the fashion game.
Who kicked off the whole watch-as-necklace trend? If you guessed Rihanna, you’re absolutely right! At Pharrell’s Louis Vuitton debut, she didn’t just walk the red carpet—she owned it, rocking a jaw-dropping $670K Jacob & Co. Flying Tourbillon. This isn’t your ordinary timepiece; it’s a blinged-out masterpiece with 339 baguette diamonds, and RiRi decided it wasn’t just for her wrist. She rocked it as a choker and changed the game! Talk about setting trends—who else could turn a watch into a statement like that? Only RiRi, of course!
Then came Emma Chamberlain, Paris Fashion Week’s queen, who decided to take the watch-as-neckpiece trend to another level. Emma turned heads at the Miu Miu Womenswear S/S 2024 show when she rocked a Cartier Baignoire watch as the ultimate neck candy. Just a few months after Rihanna debuted the trend, Emma made it her own, proving that watches as jewelry weren’t just for telling time—they were for making statements. And get this, the mini model in yellow gold? That would set you back a cool USD 7,250. Talk about luxury with a twist!
Fast forward to the 2024 Grammys, and there’s Taylor Swift, shimmering in her black diamond Lorraine Schwartz choker. But wait—there’s more! The showstopper? A vintage Concord watch set to midnight, paying homage to her Midnights album. Did she nail the perfect fashion tribute, or was it too much of a Midnights moment?
Just recently, Tyla made waves at the MTV EMAs, showing off a jaw-dropping $1M Jacob & Co. watch, featuring a stunning 38 carats of diamonds. This wasn’t just any timepiece—it was the standout accessory of the evening.
It immediately brought back memories of Rihanna at the Las Vegas Grand Prix, where she took the trend to a whole new level by sporting her $400,000 Jacob & Co. watch on her ankle. The 18-karat white gold piece, with 70 carats of round and emerald-cut diamonds, was a serious statement. It looks like Tyla’s watch-as-jewelry moment was straight out of RiRi’s playbook!
The clock is ticking! Who’s your top pick—Rihanna’s $670K bling, Emma’s Cartier chic, Taylor’s vintage charm, or Tyla’s $1M masterpiece? ⏱️💎 Vote now and let’s see who nailed the watch choker trend!
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